Cookie Policy
Last updated: 23 July 2026
1. About this policy
This Cookie Policy explains how Propular IQ ("we", "us") uses cookies and similar technologies on our website. It should be read together with our Privacy Policy. This policy is written in accordance with the Privacy and Electronic Communications Regulations ("PECR") and UK GDPR.
2. What is a cookie?
A cookie is a small text file stored on your device when you visit a website. Cookies allow websites to remember information about your visit, such as your login state or preferences.
3. Cookies we use
We use two categories of cookies. Analytics cookies are switched off until you accept them.
- Strictly necessary cookies: required for the Service to function, including authentication, security, your saved search preferences and the record of your cookie choice. These do not require consent under PECR.
- Analytics cookies (consent required): help us understand how visitors use our website through Google Analytics 4 (cookies such as
_gaand_ga_*). These are only set after you select "Accept all". If you select "Reject all", Google Analytics is never loaded and no analytics cookies are set. Information is collected in aggregated or pseudonymised form where possible.
Payment pages are hosted by Stripe. Any cookies Stripe sets are placed on Stripe's own checkout pages and are governed by Stripe's cookie notice.
4. Your choices and withdrawing consent
When you first visit, a banner asks you to "Accept all" or "Reject all" non-essential cookies. Both options are given equal prominence, nothing is pre-selected, and non-essential cookies are not set until you choose to accept. Rejecting has no effect on your access to the Service.
You can change or withdraw your choice at any time using the Cookie settings link in the footer of every page. Withdrawing consent stops further analytics collection and clears existing Google Analytics cookies. You can also manage or delete cookies using your browser settings; disabling strictly necessary cookies may prevent parts of the Service from working.
We record your choice (accept or reject), the version of this policy it relates to and the date, so we don't ask you again unnecessarily. That record is kept for up to 6 months, after which the banner will ask you again. It is also re-shown if we materially change the cookies we use.
5. Changes to this policy
We may update this policy from time to time. Material changes will be notified via the Service.
6. Contact
Questions about our cookies: hello@getpropular.com.
